Posts Tagged ‘VCU’

Forget The 4 P’s; Learn The 3 C’s!

September 14th, 2009

I recently had the opportunity to participate in The Future of Account Leadership program held at the VCU Brandcenter. It was an inspiring—and at times, exhausting—experience, but I am very grateful I was chosen to attend. While there I realized just how fast our industry is changing, including some of its most deep-rooted beliefs. I [...]