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	<title>Masterminds Advertising &#187; featured</title>
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	<description>Travel &#38; Leisure Marketing Specialists</description>
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		<title>Partnerships &amp; Integration Are More Important Than Ever [The Pocono Mountains Story]</title>
		<link>http://www.masterminds1.com/2011/11/partnerships-integration-are-more-important-than-ever-the-pocono-mountains-story/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=partnerships-integration-are-more-important-than-ever-the-pocono-mountains-story</link>
		<comments>http://www.masterminds1.com/2011/11/partnerships-integration-are-more-important-than-ever-the-pocono-mountains-story/#comments</comments>
		<pubDate>Tue, 01 Nov 2011 16:18:21 +0000</pubDate>
		<dc:creator>Nancy Smith</dc:creator>
				<category><![CDATA[featured]]></category>

		<guid isPermaLink="false">http://www.masterminds1.com/?p=3573</guid>
		<description><![CDATA[In retrospect the solution should have seemed obvious, but as we all know sometimes the most obvious solutions are overlooked. The Pocono Mountains Visitors Bureau and its stakeholders were both facing the same situation: significantly decreased advertising budgets, expensive media markets and increased competition. Sound familiar? How could their modest budgets be used in a [...]]]></description>
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		<title>Let’s Share: View Our Presentation from G2E Social Media Boot Camp</title>
		<link>http://www.masterminds1.com/2011/10/lets-share-view-our-presentation-from-g2e-social-media-boot-camp/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=lets-share-view-our-presentation-from-g2e-social-media-boot-camp</link>
		<comments>http://www.masterminds1.com/2011/10/lets-share-view-our-presentation-from-g2e-social-media-boot-camp/#comments</comments>
		<pubDate>Mon, 10 Oct 2011 15:20:14 +0000</pubDate>
		<dc:creator>Ryan Leeds</dc:creator>
				<category><![CDATA[featured]]></category>

		<guid isPermaLink="false">http://www.masterminds1.com/?p=3555</guid>
		<description><![CDATA[Our Social Media Boot Camp at this year’s Global Gaming Expo (G2E) was a huge hit. We had a lot of fun sharing our latest insights with over 80 casino marketers in this hands-on workshop, and we hope everyone got as much out of it as we did. Due to popular demand, we decided to [...]]]></description>
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		<title>Social Media Boot Camp for Casino Marketers at G2E</title>
		<link>http://www.masterminds1.com/2011/09/social-media-boot-camp-for-casino-marketers-at-g2e/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=social-media-boot-camp-for-casino-marketers-at-g2e</link>
		<comments>http://www.masterminds1.com/2011/09/social-media-boot-camp-for-casino-marketers-at-g2e/#comments</comments>
		<pubDate>Thu, 29 Sep 2011 21:36:19 +0000</pubDate>
		<dc:creator>Ryan Leeds</dc:creator>
				<category><![CDATA[featured]]></category>

		<guid isPermaLink="false">http://www.masterminds1.com/?p=3422</guid>
		<description><![CDATA[Nearly every casino in the country recognizes the importance of social media and is dedicating more and more resources (both human and financial) to its success. However, few devote the time to create a true strategic plan that outlines their objectives, goals and strategies, and even fewer know how to measure the ROI. That’s why [...]]]></description>
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		<title>The Cost of Conversation</title>
		<link>http://www.masterminds1.com/2011/09/the-cost-of-conversation/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=the-cost-of-conversation</link>
		<comments>http://www.masterminds1.com/2011/09/the-cost-of-conversation/#comments</comments>
		<pubDate>Fri, 02 Sep 2011 14:36:35 +0000</pubDate>
		<dc:creator>SiteAdmin1</dc:creator>
				<category><![CDATA[featured]]></category>

		<guid isPermaLink="false">http://www.masterminds1.com/?p=3381</guid>
		<description><![CDATA[This piece was written by Nicole Wolf for Global Gaming Business Magazine. Original article here. What is social media really worth to the marketing of your casino? In 2011, there has been a sea change in the level of sophistication on the part of casino marketing departments. A year ago, many casinos weren’t even on [...]]]></description>
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		<title>Fall Internships: An 8-Week Journey into the Art of Awesomeness</title>
		<link>http://www.masterminds1.com/2011/08/fall-internships-an-8-week-journey-into-the-art-of-awesomeness/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=fall-internships-an-8-week-journey-into-the-art-of-awesomeness</link>
		<comments>http://www.masterminds1.com/2011/08/fall-internships-an-8-week-journey-into-the-art-of-awesomeness/#comments</comments>
		<pubDate>Fri, 26 Aug 2011 15:20:48 +0000</pubDate>
		<dc:creator>RT</dc:creator>
				<category><![CDATA[featured]]></category>

		<guid isPermaLink="false">http://www.masterminds1.com/?p=3366</guid>
		<description><![CDATA[David Ogilvy. Leo Burnett. Bill Bernbach. These are just a few of the ad industry legends who never interned at Masterminds. (Although we once had an intern named Rusty Bogusky). Regardless, they all had to start somewhere, just like you. So why not start at the beach? It’s fall. The crowds have split. The water’s [...]]]></description>
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		<title>Call For Entries: The 2nd Annual Sherpie Awards</title>
		<link>http://www.masterminds1.com/2011/08/call-for-entries-the-2nd-annual-sherpie-awards/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=call-for-entries-the-2nd-annual-sherpie-awards</link>
		<comments>http://www.masterminds1.com/2011/08/call-for-entries-the-2nd-annual-sherpie-awards/#comments</comments>
		<pubDate>Wed, 03 Aug 2011 20:51:57 +0000</pubDate>
		<dc:creator>Ryan Leeds</dc:creator>
				<category><![CDATA[featured]]></category>

		<guid isPermaLink="false">http://www.masterminds1.com/?p=3341</guid>
		<description><![CDATA[The time has come once again to celebrate the most impressive social media marketing in the casino industry. It’s been an exciting year, and many casinos continue to raise the bar with their digital efforts. So we’ve teamed up with Global Gaming Business Magazine to honor the best of the best. Social media may have [...]]]></description>
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		<title>Summer 011 Internship Extravaganza</title>
		<link>http://www.masterminds1.com/2011/05/summer-011-internship-extravaganza/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=summer-011-internship-extravaganza</link>
		<comments>http://www.masterminds1.com/2011/05/summer-011-internship-extravaganza/#comments</comments>
		<pubDate>Fri, 27 May 2011 22:04:10 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[featured]]></category>

		<guid isPermaLink="false">http://www.masterminds1.com/?p=2684</guid>
		<description><![CDATA[We&#8217;re looking for a few bright young go-getters for our Summer 011 Internship Program Extravaganza. Four selected applicants – an account management intern, media intern, copywriting intern and a design intern – will have the opportunity to not only immerse themselves in their own specialty, but they will also have a chance to collaborate with [...]]]></description>
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		<title>From the tablet to your dinner table: how the iPad is changing the restaurant industry</title>
		<link>http://www.masterminds1.com/2011/03/from-the-tablet-to-your-dinner-table-how-the-ipad-is-changing-the-restaurant-industry/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=from-the-tablet-to-your-dinner-table-how-the-ipad-is-changing-the-restaurant-industry</link>
		<comments>http://www.masterminds1.com/2011/03/from-the-tablet-to-your-dinner-table-how-the-ipad-is-changing-the-restaurant-industry/#comments</comments>
		<pubDate>Wed, 02 Mar 2011 18:44:53 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[featured]]></category>
		<category><![CDATA[4Food]]></category>
		<category><![CDATA[Dining]]></category>
		<category><![CDATA[iPads]]></category>
		<category><![CDATA[iPads in Restaurants]]></category>
		<category><![CDATA[Stacked]]></category>

		<guid isPermaLink="false">http://www.masterminds1.com/?p=2443</guid>
		<description><![CDATA[To most people, the iPad is a nifty gadget to play around with. But there are some culinary entrepreneurs who are using iPads to create a more engaging and enjoyable dining experience, giving a whole new meaning to the term “social dining.” Stacked, a fast-casual restaurant chain, is putting the iPad to good use by [...]]]></description>
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		<title>Honoring the Best Social Media Marketing in the Casino Industry</title>
		<link>http://www.masterminds1.com/2011/01/best-social-media-marketing-casino-industry/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=best-social-media-marketing-casino-industry</link>
		<comments>http://www.masterminds1.com/2011/01/best-social-media-marketing-casino-industry/#comments</comments>
		<pubDate>Wed, 12 Jan 2011 17:18:40 +0000</pubDate>
		<dc:creator>Ryan Leeds</dc:creator>
				<category><![CDATA[featured]]></category>

		<guid isPermaLink="false">http://www.masterminds1.com/?p=2337</guid>
		<description><![CDATA[The results are in! Our SocialSherpa™ team is very excited to present the 1st Annual Sherpie Awards – honoring the best social media marketing in the casino industry. We’ve put together the “best of the best” in the national gaming industry, and narrowed them down to seven prestigious categories. Best Fan Engagement on Facebook Team [...]]]></description>
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		<title>Your property’s most important place online may soon be Google’s Place page</title>
		<link>http://www.masterminds1.com/2010/12/your-property-on-google-place/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=your-property-on-google-place</link>
		<comments>http://www.masterminds1.com/2010/12/your-property-on-google-place/#comments</comments>
		<pubDate>Wed, 01 Dec 2010 19:43:27 +0000</pubDate>
		<dc:creator>Annie Douglass</dc:creator>
				<category><![CDATA[featured]]></category>

		<guid isPermaLink="false">http://www.masterminds1.com/?p=2172</guid>
		<description><![CDATA[Did you know that your hotel, resort or attraction could have an enhanced business listing for free on Google? Google’s launch of Place Pages is unlike anything we’ve ever seen before and we think it’s going to be a very big deal. What exactly is a Place page? It’s not another social media check-in spot. [...]]]></description>
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